Friday, September 14, 2012

Counting the Days - Planning a Calendar?

Labor Day just passed, it's still more summer than fall in the air, and you haven't broken out the warm slippers for morning quite yet. But December will come, and barring the Mayan 2012 issue, we'll have a new year when people need a new Calendar!

Calendars are a traditional marketing product, but that is because they work. Keeps your logo on someone's wall for 12 months, and if the design is good and usable, they'll want one for the following year.

Planning one now ensures you'll have them well before the middle of November, when holiday schedules get a little crazy.

Now the calendar below, which operates through capillary action and ink over the span of a month, while very cool, is not quite practical for most offices.

All calendar projects begin with the same steps:
1) Find twelve images or a theme you like, or will this be an information-only calendar?
2) Determine if there are certain days or holidays you want to highlight
3) Will it be a wall or a desk calendar? Think about who will receive it and how they'll use it.
4) How many will you want to print?

The fun steps come after all of the practical information:

Modern?
Magnet?
Or flat-out fun?
(Mind you, we can't come to your house and paint your wall like this, but I LOVE THIS IDEA!!!)

We can help you work out details and cost. Just let us know. We're happy to help, and might have a few ideas up our sleeves that will make your calendar something extraordinary!

Happy Planning!

And for those of you who are concerned about the Mayan Calendar and 2012, I give you a lovely idea.
There is always time for one more batch of cookies, and at the end of everything, calories don't count.


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